February Action Hub for MSPs

Here's everything you need to make February a success for your MSP:

Pick a topic, click a resource, and do one action that moves your MRR forward this month.

If your 2026 plan isn’t locked in yet, every month that passes makes your MRR target harder to hit. The Rule of 78 means most of your revenue lands later in the year, which is great if you make the right moves now, instead of panicking in Q4.

We’ve put everything you need for February in one place: events, regulations, AI, NCE and marketing. One click. One page.

Use it to plan the rest of Q1 – We’ll replace this with a new Hub at the start of March, so act on it now.

Step 1 - What actually matters for MSPs in Feb

Darren breaks down what actually matters right now:

  • 2026 Events
  • UK Cyber Governance
  • Resource Layoffs
  • Microsoft Copilot New Pricing
  • NCE Commitments
Action for February: Watch this, then pick one change to your NCE, events or hiring plan and write it into your Q1 plan.

Step 2 - Decide your 2026 events

Find all the key events MSPs are attending across 2026, so you can map your calendar against your commercial goals.

Be ruthless about events. Don’t go where your mates are going, go where outcomes live.

Action for February: Choose a minimum of 3 events for 2026 and put the booking dates into your calendar now.

Step 3 - Test AI on the easy tickets

Use February to test AI on the easy tickets first.

Take pressure off your team now, so when the year gets busy you handle more work without more headcount.

Action for February: Identify the 3 easiest ticket types and run a 30‑day AI test only on those.

Step 4 - Fix the marketing that makes Q1 feel quiet

January and February only feel quiet if marketing isn’t consistent.

Learn how to fix your hooks, titles and topics so MSP buyers actually click and watch in 2026.

Action for February: Use this episode to list 5 video topics and 5 hooks you’ll test before March.

Step 5 - Want help turning this into a concrete 2026 plan for your MSP?

Book a 30‑minute planning session with our team and we’ll map these moves onto your numbers.

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