This Is Why Nobody's Watching Your Videos

In this episode of scaleUP, we’re joined by Luke Sherran from Falkon Digital.

You think content isn’t working but really, you just never committed.

You post randomly.

You change direction too fast.

You quit before anything has time to work.

“If you wouldn’t click it, neither will your audience.”

Luke Sherran breaks this down – It’s not about what you like. It’s about what the audience watches.”

Views are vanity.

Outcomes are everything. Your audience is already on YouTube. They just haven’t found you yet.